Photographer, artist, educator, entrepreneur, world traveler, yogi and a dreamer, founder of "Asha" and "The Experience", Nousha has captured the human interaction since 1998. Her work has taken her all around the world and awarded her many recognitions and life experiences.


Nousha Salimi is an Iranian photographer, with over 20 years of experience capturing moments in life of individuals around the world. Specializing in portrait and reportage, Nousha graduated in 1998 with a BA (Photography Major) from the University of Art & Architecture in Tehran and been working in the field since. In 2006, Nousha joined the Associated Press news agency in the middle east. A long awaited dream, she worked with the agency for 6 years, covering all thing news worthy in the region.

In 2009 after a major health scare and battling her way back to health, Nousha traveled to India, where she studied Yoga and Meditation under the guidance of Gandhar & Kate Mandlik at Yoga Vidya Gurukul, Yoga point, in Nashik. She graduate from various programs, including 200hrs Yoga teacher training, 300hrs Yoga Therapy and 50 hrs Meditation.  From that point on , her work started to shift from photojournalism to portrait and more personal projects .

In 2012 Nousha said goodbye to her beloved agency and moved to NYC, a place she now calls home. She continued her Yoga studies by completing her Lotus flow 200hrs teacher training at Laughing Lotus Yoga center with Dana Trixie Flynn. For the last 6 years Nousha has studied advanced hands on assist and super sequencing, Ayurveda, Aromatherapy and restorative yoga. She teaches Yoga and Meditation to individuals and corporate groups. In 2018, after finishing her Business School with Marie Forleo, Nousha created “ The Experience” based on the idea of travel, self love and service.

Nousha lives in New York city with her husband Rodrigo, enjoying long walks, watching people, taking pictures, teaching yoga and sipping good coffee.

NGO work: Josephine Herrick Project - NYC * McSilver Institute for Poverty Policy & Research - NYC * UNICEF (various projects) - UAE * TCV (Tibetan Children Villages) - India * Dessine L’espoir (Designing Hope) - Romania

Exhibitions: 2017- Umcebo Gallery (solo) - Paris, France *  2015- miLES (solo) - NYC, USA * 2005- More (solo) - Dubai, UAE *  2002 - Secret Garden (solo) - Dubai, UAE * 1999- Golestan Gallery - Tehran, Iran

Selected awards: 2017 - 12th Annual Black & White Spider Awards - Honorable mention in Architectural category * 2015 - Partial Grant through Josephine Herrick project, from the National Endowment for the Arts (NEA) * 2012 - 7th Annual Black & White Spider Awards - Awarded in recognition of Exceptional Achievement * 2009 - UNICEF - Awarded in recognition for photographic contribution to the UAE National Campaign to fight child obesity

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Photography : Nousha Salimi  - Rodrigo Ribeiro - Labbie Photography